
THE FUTURE OF
TOURISM IS AT STAKE.
Join us in building a better tomorrow.

OUR MISSION
The Future of Tourism Coalition shares a global mission:
to place destination needs at the center of tourism’s new future.
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We invite you to be a part of this movement.
Decades of unfettered growth in travel have put the world’s treasured places at risk – environmentally, culturally, socially, and financially. Now the tourism industry faces a precarious and uncertain future.
Re-centering around a strong set of Guiding Principles is vital for long term deep-rooted growth.
BECOME A SIGNATORY
As a signatory, we ask that you:

1
Commit to being part of a global journey
Through this coalition, we are seeking to listen, create a dialogue, and provide resources to help tourism managers and stakeholders. We seek your honest feedback and participation as we develop activities and resources that will support your work.
2
Share what has worked and what hasn’t in your sustainable tourism journey
The form below asks for information about your activities, your successes, and your challenges.
Outline how the Guiding Principles align with your recovery and climate action plans
There is much uncertainty for tourism stakeholders around the world. We are interested in learning how your recovery and climate action plans might align with the guiding principles we have outlined.
3
STAY CONNECTED
Get the latest updates, news and ways to engage by subscribing to our email list below:
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